Supply Chain Management 511 Assignment Answers Help

Supply Chain Management Assignment Questions


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A group of different processes that is involved in the production and the distribution of products and services which usually follows a sequence is called the supply chain. The supply chain acts as a network for connecting firms with their suppliers who produce and distribute the products or services. The supply chain is composed of every company and firms who are involved in the accumulation and transportation of components and parts of a specific product to the producer or the manufacturer.


In this study, the supply management process of Unilever will be critically analyzed, then a report of how the implementation of a recent technological advancement like block chain helped the supply chain management and finally there are some supporting functions that are linked to this operation and they can be improved for a sustainable business growth for the company.


Question 1

The products of Unilever include personal care items, food, beverages, and cleaning agents. The operations management of the firm leverages the end-to-end supply chain by a few functions namely planning, engineering, procuring, logistics, quality, and customer service.



Supply chain planning is the manner of looking forward to demand and planning materials and elements to supply that demand, alongside with production, marketing, distribution, and sales. It ensures that all components of the organization, from materials purchasing, operation scheduling, to delivery and shipping are working together. Supply chain planning inside a production facility or operation is the groundwork for the activity both internal and outdoor of the facility.


Multi-Plant operations have brought project in the system of provide chain planning as they require planning and synchronization of disparate manufacturing plans. Without a comprehensive operations graph for production, the operation does now not have desirable foresight and coverage installed for all of the workable “what-ifs” that are capable of occurring. An applicable operations diagram can grant contingency sub-plans for frequent factors of failure. Equipment malfunctions, weather, personnel absenteeism can all upset the production output. Finding ways to in addition enhance supply chain planning methods can advantage a facility enormously.



Supply chain engineers analyze and optimize supply chain operations to meet business requirements. They evaluate supply chain processes, oversee stock administration and distribution, and construct robust dealer relationships. They are employed in a range of sectors and mostly specialize in manufacturing and industrial engineering.


Supply Chain Engineering Responsibilities:

  • Evaluating existing supply chain processes to identify areas that need optimization.
  • Developing and implementing a comprehensive supply chain strategy.
  • Collaborating on supply chain procedures, including inventory management, warehousing, automation, systems integration, and distribution.
  • Collecting and interpreting analytical and performance data to determine supply chain KPIs.
  • Recommending and implementing supply chain improvements, as well as documenting processes.
  • Customizing and deploying efficient supply chain management software.
  • Training and overseeing junior employees.
  • Building and maintaining strong vendor and distributor relationships.
  • Ensuring compliance with industry standards and safety regulations.



The term procurement means acquiring something, usually goods or services. Procuring is about maintaining a healthy supply chain that is cultivating a network of “activities, people, entities, information, and resources” that allows a corporation to accumulate what it wishes in order to do business. Project managers can also spend a great deal of their time managing the complete procurement process, selling goods or services in some conditions and buying goods or offerings in others.



Logistics is as simple as it is complex. Getting a product or service from A to B is by no means as simple as that. Logistics administration is intertwined with supply chain administration and together, they create complex networks of logistical strategies that serve customers. Because logistics extends far beyond physical distribution, there are multiple roles and functions of logistics.


There’s a bit of a controversy on how many functions of logistics there are, depending on whether or not you are grouping comparable logistics features or not. There are 6 logistics functions, ordering process, inventory management, warehousing, packaging, cargo handling and Transportation.


  • Ordering process – Any delivery procedure can only function if there is an order processing system in place. Order processing systems fluctuate from business to enterprise. Either way, it’s supposed to guide quick and fine information processing that kick-starts transportation activities.


  • Inventory management – Inventory management supervises the flow of goods from manufacturers to warehouses and from these facilities to point of sale. A key function of inventory management is to keep a detailed record of each new or returned product as it enters or leaves a warehouse or point of sale.


  • Warehousing – Warehousing is one of the critical supply chain functions that deal with the arrangement of suitable space for storing goods. Space is a precious commodity, and one must use it judiciously. Using more space for a longer duration can result in increased product costs.


  • Packaging – Packaging consists of all the things to do and operations carried out to prepare items for dealing with and transportation to and from clients – in case of reverse logistics and returns specifically. Packaging is one major logistic characteristic as it determines transport success.


  • Cargo handling – Cargo handling is one of the major logistics activities that can’t be overlooked when discussing logistics functions. It’s closely related to packaging and determines logistical costs in a very real way. Getting the package and handling procedures right is the foundation of physical distribution. It’s equally important for safe storage and transportation. No consumer enjoys damaged products or the wrong product delivered to their door. No company wants ever-rising shipping costs because couriers have to make many trips to one customer to get the order right.


  • Transportation – Transportation refers to the movement of product from one location to another as it makes its way from the beginning of a supply chain to the customer. This requires a new broad look at the business of transportation supply chain, including supply chain management, logistics, and procurement.



Quality is an important phase of the supply chain, whether or not it is high-quality inspections for the duration of the manufacturing process, quality tests earlier than goods arrive at the customer, or checking the quality as raw materials and components enter the factory. ​Before any phase or raw material is used in a producer of a finished good that will be delivered to a customer, it is the duty of the buying department to ensure that the materials that arrive are of the correct quality specification.


Customer Service

From the starting of an order until order delivery, customers are concerned in the process. The customer no longer solely can pay for the product or service, but they also figure out whether or not or no longer to do business with your agency once more based totally on their experience. For years, folks in the supply chain industry by no means gave customer service a 2nd thought. After all, orders came in, and orders went out, and no one took the time to take a look at the cost a best customer support program proposes in terms of sales.


Metrics and studies have shown the significance of dealers knowing, understanding, and awaiting their customers’ needs, or risk losing their customers to competitors. If your service aid is not seamless, you can have customers falling through the cracks. Issues regarding consumer satisfaction and customer expectations are addressed as phase of the comments loop in a consumer support contact program. But for a business enterprise to be without a doubt customer-centric, there has to be a dedication toward client assist across each and every level.


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